Smart strategy. Compelling communications.

The first, most important, purpose of marketing is to make a positive impression. And whether your goal is to position your company as a market leader or to generate more leads, the underlying objective is the same. You need to impact your audience. Change their minds. Get them to act.

Process-driven project management

Direct Impact Marketing is a flexible, creative, dependable solution when you need marketing support. No project is too small. We work hard to ask the right questions and set clear objectives at the beginning of each project to ensure that you get the best product, with few edits and revisions. And if you need help figuring out what those objectives should be, we can help create a plan. This approach applies to every project—from copy for a single ad to a multi-channel marketing campaign.

Services include:

• Sales and Marketing Collateral
• Newsletters (electronic and print)
• Direct Mail Letters, Packages, and Postcards
• Product Guides
• Web site design and content
• Multi-media Script and Copy
• White Papers
• Press Releases and Media Kits
• Articles for trade publications
• Corporate/Executive Events and Seminars
• Print and Web ads
• Web seminar Planning and Promotion
• Proposals
• Strategy Development and Marketing Plans (targeting, positioning, data segmentation)

Background and Experience

Myeisha Thompson, Principle Consultant for Direct Impact Marketing, specializes in developing marketing strategy and communications that translates company ideas and goals into concise, meaningful messaging. Since 1999, she has worked with both business-to-business and business-to-consumer companies to develop, execute, and measure programs that produce tangible results. She holds a bachelor's degree in communications, a master's degree in writing and publishing arts, and is an adjunct faculty member at the Community College of Baltimore County, Essex.

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